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Legends in Strategic Marketing: Rajan Varadarajan: Vol 4. Inter-organizational Cooperation and Interactive Marketing by Rajan Varadarajan

By: Varadarajan, Rajan.
Contributor(s): Sheth, Jagdish N [Series Editor] | Cunningham, Peggy [Volume Editor].
Material type: materialTypeLabelBookPublisher: Thousand Oaks Sage Publication India Pvt. Ltd. 2018Description: 467p.ISBN: 9789352805952.Subject(s): Marketing | OrganizationalDDC classification: 658.802
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Item type Current location Collection Call number Status Date due Barcode Item holds
Book Book Institute of Management
Reference 658.802 VAR (Browse shelf) Not For Loan M0034512
Total holds: 0

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