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1. Fish Tales: Real Life Stories to Help you Transform your Workplace and your Life by Stephen C. Lundin, John Christensen, Harry Paul and Philip Strand

by Lundin, Stephen C | Strand, Philip | Christensen, John | Paul, Harry.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: London Hodder & Stoughton 2002Availability: Items available for loan: Institute of Pharmacy [Call number: 658.314 LUN] (1).

2. Measure What Matters: Online Tools for Understanding Customers, Social Media, Engagement and Key Relationships by Katie Delapahye Paine and William T. Paarlberg

by Delahaye Paine, Katie.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: New Jersey John and Wiley Sons, Inc. 2011Availability: Items available for loan: Institute of Management [Call number: 659.20284 DEL] (1).

3. Organizational Schizophrenia: Impact on Customer Service Quality by Gopal K. Gureja

by Gureja, Gopal K.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: New Delhi Sage Publications India Pvt. Ltd. 2013Availability: Items available for loan: Institute of Management [Call number: 658.812 GUR] (1).

4. Service is Front Stage: Positioning Services for Value Advantage by James Teboul

by Teboul, James.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: New York Palgrave Macmillan 2006Availability: Items available for loan: Institute of Management [Call number: 658.812 TEB] (1).

5. Services Marketing by John E. G. Bateson and K. Douglas Hoffman

by Hoffman, K. Douglas | Bateson, John E. G.

Edition: 4th edMaterial type: book Book; Format: print ; Literary form: Not fiction Publisher: New Delhi Cengage Learning Pvt. Ltd. 2012Availability: Items available for loan: Institute of Management [Call number: 658.805 BAT] (1).

6. Uncommon Service: How to Win by Putting Customers at the Core of Your Business by Frances Frei and Anne Morriss

by Frei, Frances | Morriss, Anne.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: Boston Harvard Business Review Press 2012Availability: Items available for loan: Institute of Management [Call number: 658.812 FRE] (1).

7. Customer Service: Career Success Through Customer Loyalty by Paul R. Timm

by Timm, Paul R.

Edition: 6th edMaterial type: book Book; Format: print ; Literary form: Not fiction Publisher: New York Prentice Hall 2014Availability: Items available for loan: Institute of Management [Call number: 658.812 TIM] (1).

8. The Evolution of Integrated Marketing Communications: The Customer-driven Marketplace Ed by Don E. Schultz, Charles H. Patti and Philip J. Kitchen

by Patti, Charles H [Editor] | Schultz, Don E [Editor] | Kitchen, Philip J [Editor].

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: Oxon Routledge 2014Availability: Items available for loan: Institute of Management [Call number: 658.802 EVO] (1).

9. Zombie Loyalists: Using Great Service to Create Rabid Fans by Peter Shankman

by Shankman, Peter.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: New York Palgrave Macmillan 2015Availability: Items available for loan: Institute of Management [Call number: 658.812 SHA] (1).

10. Building Insanely Great Products: Some Products Fail, Many Succeed... This is their Story: Lessons from 47 Years of Experience Including Hewlett-Packard, Apple, 75 Products and 11 Startups Later by David Fradin

by Fradin, David.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: United States Spice Catalyst Media 2014Availability: Items available for loan: Institute of Management [Call number: 658.812 FRA] (1).
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11. Services Marketing: People, Technology and Strategy by Jochen Wirtz and Christopher Lovelock

by Wirtz, Jochen | Lovelock, Christopher.

Edition: 8th edMaterial type: book Book; Format: print ; Literary form: Not fiction Publisher: New Jersey World Scientific Publishing Co. Pte. Ltd. 2016Availability: Items available for loan: Institute of Management [Call number: 658.805 LOV] (1).

12. Sustainable Customer Experience Design: Co-creating Experiences in Events, Tourism and Hospitality by Bert Smit and Frans Melissen

by Smit, Bert | Melissen, Frans.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: Oxon Routledge 2018Availability: Items available for loan: Institute of Management [Call number: 910.685 SMI] (1).

13. Service Operations Management: Improving Service Delivery by Robert Johnston, Graham Clark and Michael Shulver

by Johnston, Robert | Clark, Graham | Shulver, Michael.

Edition: 4th edMaterial type: book Book; Format: print ; Literary form: Not fiction Publisher: Noida Pearson Education IndiaPvt. Ltd 2018Availability: Items available for loan: Institute of Management [Call number: 658.812 JOH] (1).

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