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Routledge International Handbook of Consumer Psychology
Material type:
TextSeries: Routledge International HandbooksPublication details: Routledge 2017 OxonDescription: 729pISBN: - 9781138846494
- 658.8342 ROU
| Item type | Current library | Item location | Collection | Call number | Status | Date due | Barcode | Item holds |
|---|---|---|---|---|---|---|---|---|
Reference Book
|
NIMA Knowledge Centre | 6th Floor Silence Zone | Reference | 658.8342 ROU (Browse shelf(Opens below)) | Not For Loan | M0033898 |
Total holds: 0
1. Introduction &Cross Cultural Research
2. Consumer Cognition &Perception
3. Social Perception, Self, Identity &Well-Being
4. Social &Cultural Influences
5. Decision Making, Attitudes &Behavioral Research
6. Products, Branding Preferences &Sustainability
7. Internet &Electronic Media
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