Life After the 30-Second Spot: Energize Your Brand with a Bold Mix of Alternatives to Traditional Advertising

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Material type: Text

TextPublication details: New Jersey John Wiley & Sons Inc. 2005Description: 284pISBN:

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Holdings
Item type	Current library	Item location	Collection	Call number	Status	Date due	Barcode	Item holds
Book	NIMA Knowledge Centre	6th Floor Reading Zone	General	659.1 JAF (Browse shelf(Opens below))	Available		M0019120

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