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Strategic Brand Management: Building, Measuring and Managing Brand Equity

By: Material type: TextTextPublication details: New Jersey Prentice-Hall, Inc. 1998Description: 635pISBN:
  • 9780131201156
DDC classification:
  • 658.827 KEL
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Holdings
Item type Current library Item location Collection Call number Status Notes Date due Barcode Item holds
Book Book NIMA Knowledge Centre 6th Floor Reading Zone General 658.827 KEL (Browse shelf(Opens below)) Withdrawn unutilized / Outdated M03906
Total holds: 0

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