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Strategic Management

By: Material type: TextTextSeries: Series: SAGE Course Companions SeriesPublication details: Los Angeles Sage Publications 2008Description: 226pISBN:
  • 9781412947695
Subject(s): DDC classification:
  • 658.4012 JEF
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Item type Current library Item location Collection Call number Status Date due Barcode Item holds
Book Book NIMA Knowledge Centre 6th Floor Reading Zone General 658.4012 JEF (Browse shelf(Opens below)) Available M0025627
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PART ONE Introduction to Your Course Companion How To Use the Book Thinking Like a Strategist Strategic Themes PART TWO What Is Strategy? Strategic Planning and Control in Organizations Analysis of the Macro (Far) Environment Analysis of the Industry Analysis of the Customer Interface (Markets and Products) Competitive Advantage Resource Analysis Value Chain Organizational Culture Growth and Development Internal and External Methods of Development Internationalisation Choosing Your Strategy Suitability and Acceptability (SFA) of the Strategy Implementing Your Strategy Strategic Leadership Issues

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