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Hisrich, Robert D.

International Entrepreneurship: Starting, Developing and Managing a Global Venture - 3rd ed - Los Angeles SAGE Publications 2016 - 426p

Part I: International Entrepreneurship And Opportunities
1. Importance of International Entrepreneurship
2. Globalization and the International Environment
3. Cultures and International Entrepreneurship
4. The Global Monetary System

Part II: Entering the Global Market
5. Selecting International Business Opportunities
6. Developing the Global Business Plan
7. International Legal Concerns

Part III: Managing the Global Entrepreneurial Enterprise
8. Alternative Entry Strategies
9. Global Marketing and Research and Development
10. Global Human Resource Management
11. Implementing and Managing a Global Entrepreneurial Strategy

Part IV: Cases
1. Business Incubator Subotica
2. Mayu LLC
3. Fitz-Ritter Wine Estate
4. Intelligent Leisure Solutions
5. Logisys
6. Infobip
7. Mojitos Night Club
8. Wiosna Association
9. Sedo.com
10. Cross-Border Sponsorship
11. Trimo
12. UniMed and EduMed
13. Veconinter, CA

ISBN: 9781483344393

Subjects--Personal Names:
International Business Enterprises - Case Studies.

Dewey Class. No.: 658.022 / HIS