Entrepreneurship Simplified: From Idea to IPO

Soota, Ashok

Entrepreneurship Simplified: From Idea to IPO - Gurgaon Penguin Random House India Pvt. Ltd 2016 - 233p

1. Idea Generation and Validation
2. Funding your Venture
3. Winning with VCs
4. Mission, Vision, Values, and Culture
5. Building your Organization
6. Business Strategy
7. Marketing Strategy
8. Wealth Creation and Sharing
9. Your Initial Public Offering
10. Failure and Success: Two Ends of a Spectrum

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