Global Strategy: Competing in Connected Economy
Jain, Vinod K.
Global Strategy: Competing in Connected Economy - New York Routledge 2017 - 302p
1. Introduction: The Connected Economy
2. Globalization: Yesterday-Today-Tomorrow
3. Globalization of Industries and Firms
4. How to Enter Foreign Markets
5. How to Compete in Foreign Markets
6. How to Grow in Foreign Markets
7. Organization Design Global Operations
8. Learning and Capability Building in the MNE
9. Innovation in the MNE
10. Leveraging Opportunities in the Connected Economy
9781138844247
International Business Enterprises
International Trade
Strategic Planning
658.4012 / JAI
Global Strategy: Competing in Connected Economy - New York Routledge 2017 - 302p
1. Introduction: The Connected Economy
2. Globalization: Yesterday-Today-Tomorrow
3. Globalization of Industries and Firms
4. How to Enter Foreign Markets
5. How to Compete in Foreign Markets
6. How to Grow in Foreign Markets
7. Organization Design Global Operations
8. Learning and Capability Building in the MNE
9. Innovation in the MNE
10. Leveraging Opportunities in the Connected Economy
9781138844247
International Business Enterprises
International Trade
Strategic Planning
658.4012 / JAI