Strategic Management: From Theory to Practice

Amason, Allen C.

Strategic Management: From Theory to Practice - New York Routledge 2011 - 295p

1. An introduction to strategic management
2. Understanding organizational performance
3. Tools of the trade: an overview of the framework
4. Analyzing the environment: assessing the opportunities and threats
5. Analyzing capabilities and resources: assessing the strengths and weaknesses
6. Strategies for competitive advantage: value, customers and transactions
7. Corporate and multi-business unit strategy
8. Strategy implementation: fit, adaptation and learning
9. A general framework: strategy, entrepreneurship and international business
10. Strategic leadership: leading and governing

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