Cases in Hospitality and Tourism Management
Cases in Hospitality and Tourism Management
- Noida Pearson India Pvt. Ltd. 2008
- 127p
1. Menu extensions in a fast food operation
2. The waitress with a nose ring
3. Menu changes resulting from food delivery shortages
4. The case of the excessively busy line cook
5. The redesign of a school cafeteria
6. The employee whose personal habits defy sanitation guidelines
7. Marketing ingenuity and product development
8. Vending opportunities
9. The buses are coming! A management planning case study
10. Rebidding the contract
11. Leadership expectations at the Benson Hotel
12. Labor productivity: a hotel case study
13. Partnership marketing: the Forte Hotels exemplar
14. Hotel recruitment in a rural environment: making lemonade from lemons
15. Franchise services evaluation
16. The Madison Hotel in Memphis: a case study in the creation and development of a boutique hotel
17. A fresh start at the Rainbow Golf Resort
18. Blue Thistle Country Club
19. Work morale and motivation
20. The Adirondacks: human and nature tourism partnership
21. Developing Jordanian tourism products and services
22. Mount Evans scenic byway: is it being loved to death? Or is this a business opportunity?
23. Border tourism synergies in the North Country: New York and Quebec.
9788131721063
Management - Tourismus
647.94071 / CAS
1. Menu extensions in a fast food operation
2. The waitress with a nose ring
3. Menu changes resulting from food delivery shortages
4. The case of the excessively busy line cook
5. The redesign of a school cafeteria
6. The employee whose personal habits defy sanitation guidelines
7. Marketing ingenuity and product development
8. Vending opportunities
9. The buses are coming! A management planning case study
10. Rebidding the contract
11. Leadership expectations at the Benson Hotel
12. Labor productivity: a hotel case study
13. Partnership marketing: the Forte Hotels exemplar
14. Hotel recruitment in a rural environment: making lemonade from lemons
15. Franchise services evaluation
16. The Madison Hotel in Memphis: a case study in the creation and development of a boutique hotel
17. A fresh start at the Rainbow Golf Resort
18. Blue Thistle Country Club
19. Work morale and motivation
20. The Adirondacks: human and nature tourism partnership
21. Developing Jordanian tourism products and services
22. Mount Evans scenic byway: is it being loved to death? Or is this a business opportunity?
23. Border tourism synergies in the North Country: New York and Quebec.
9788131721063
Management - Tourismus
647.94071 / CAS