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Consumer Driven Electronic Transformation: Applying New Technologies to Enthuse Consumers and Transform the Supply Chain

Consumer Driven Electronic Transformation: Applying New Technologies to Enthuse Consumers and Transform the Supply Chain - Berlin Heidelberg Springer 2005 - 257p digital

Springer - E-Book

ISBN: 9783540226116 9783540270591

Subjects--Personal Names:
Operations Management
Marketing

Subjects--Topical Terms:
Business and Economics

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