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B2B Brand Management: with the Cooperation of Ines Michi

Kotler, Philip

B2B Brand Management: with the Cooperation of Ines Michi - New York Springer Berlin Heidelberg 2006 - 357p. with 76 Figuers and 7 Tables

ISBN: 9783540253600 0.00

Subjects--Personal Names:
B2B
Brand Management

Dewey Class. No.: 658.827 / KOT

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