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Blockbusters: The Five Keys to Developing Great New Products

Lynn, Gary S.

Blockbusters: The Five Keys to Developing Great New Products - New York Harper Collins Publishers 2002 - 251p

Based on a Ten - Year Study of More Than 700 New Product Launches

ISBN: 9780060084738 0.00

Dewey Class. No.: 658.575 / LYN

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