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Collaborative Customer Relationship Management: Taking CRM to the Next Level

Kracklauer, Alexander H.

Collaborative Customer Relationship Management: Taking CRM to the Next Level - London Springer-Verlag 2004 - 273p

With 99 Figures and 7 Tables

ISBN: 9783540002277 0.00

Subjects--Personal Names:
Marketing

Dewey Class. No.: 658.812 / COL

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