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Good Works!: Marketing and Corporate Initiatives That Build a Better World... and the Bottom Line

Kotler, Philip

Good Works!: Marketing and Corporate Initiatives That Build a Better World... and the Bottom Line - Delhi Wiley India (P) Ltd. 2012 - 282p

ISBN: 9788126536665

Subjects--Personal Names:
Marketing - Social aspects
Relationship Marketing
Social Responsibility of Business

Dewey Class. No.: 658.802 / KOT

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