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Improving Customer Satisfaction, Loyalty and Profit: An Integrated Measurement and Management System

Johnson, Michael D.

Improving Customer Satisfaction, Loyalty and Profit: An Integrated Measurement and Management System - Singapore John Wiley & Sons (Asia) Pte. Ltd. 2000 - 214p

ISBN: 9780787953102 0.00

Subjects--Personal Names:
Marketing

Dewey Class. No.: 658.812 / JOH

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