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United We Brand: How to Create a Cohesive Brand that's Seen, Heard and Remembered

Moser, Mike

United We Brand: How to Create a Cohesive Brand that's Seen, Heard and Remembered - Boston Harvard Business Review Press 2003 - 163p

ISBN: 9781578517985 0.00

Subjects--Personal Names:
Marketing

Dewey Class. No.: 658.827 / MOS

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