An Industry Approach to Cases in Strategic Management
Pearce, John A.
An Industry Approach to Cases in Strategic Management - 2nd ed - London IRWIN 1996 - 846p
Table of Contents Section 1 Note on the Hazardous Waste Management Industry Case 1 Chemical Waste Management Case 2 ICF Kaiser International, Inc. Section 2 Note on the Oil and Gas Exploration and Production Industry Case 3 Atlantic Richfield Corporation Case 4 ICF Resources Incorporated Section 3 Note on the Airline Industry Case 5 Delta Air Lines, Inc. Case 6 Southwest Airlines Case 7 American Airlines-International Strategy Section 4 Note on the Shoe Industry Case 8 L. A. Gear, Inc. Case 9 Reebok International, Inc. Case 10 Ryka Inc. Section 5 Note on the Personal Computer Industry Case 11 Dell Computer Corporation Case 12 Apple Computer, Inc. Case 13 Microsoft Corporation Case 14 Compaq Computer Corporation: Superb Leadership, Superior Technology, or Serendipity? Section 6 Note on the U.S. Soft Drink Industry Case 15 Dr Pepper/Seven-Up Case 16 Royal Crown Company, Inc. Case 17 Cott Corporation Section 7 Note on the Retail Industry Case 18 Nordstrom Case 19 Wal-Mart Stores. Inc. Case 20 K Mart Corporation Case 21 Liz Claiborne: Troubled Times for the Woman's Retail Giant Section 8 Note on the Motion Picture Industry Case 22 The Walt Disney Company Case 23 Blockbuster Entertainment Corporation Section 9 Note on the Biopharmaceutical Industry Case 24 Hoechst-Roussel Pharmaceuticals. Inc.: RU 486 Section 10 Note on the Fast-Food Industry Case 25 Kentucky Fried Chicken Case 26 Sonic Corporation Case 27 Bama Pie, Limited Section 11 Note on the Appliance Industry Case 28 Whirlpool Corporation-1994 Section 12 Note on the U.S. Toy Industry in the 1990s Section 13 Note on the Life Insurance Industry, 1993 Section 14 Note on the UNICRE, S.A., and the Credit Card Industry in Portugal Section 15 Note on K&W Products: The Automotive Chemical and Appearance Products Industry Section 16 Note on Circus Circus Enterprises, Inc., 1994 and the U.S. Gaming Industry
9780256099331 0.00
658.4012 / PEA
An Industry Approach to Cases in Strategic Management - 2nd ed - London IRWIN 1996 - 846p
Table of Contents Section 1 Note on the Hazardous Waste Management Industry Case 1 Chemical Waste Management Case 2 ICF Kaiser International, Inc. Section 2 Note on the Oil and Gas Exploration and Production Industry Case 3 Atlantic Richfield Corporation Case 4 ICF Resources Incorporated Section 3 Note on the Airline Industry Case 5 Delta Air Lines, Inc. Case 6 Southwest Airlines Case 7 American Airlines-International Strategy Section 4 Note on the Shoe Industry Case 8 L. A. Gear, Inc. Case 9 Reebok International, Inc. Case 10 Ryka Inc. Section 5 Note on the Personal Computer Industry Case 11 Dell Computer Corporation Case 12 Apple Computer, Inc. Case 13 Microsoft Corporation Case 14 Compaq Computer Corporation: Superb Leadership, Superior Technology, or Serendipity? Section 6 Note on the U.S. Soft Drink Industry Case 15 Dr Pepper/Seven-Up Case 16 Royal Crown Company, Inc. Case 17 Cott Corporation Section 7 Note on the Retail Industry Case 18 Nordstrom Case 19 Wal-Mart Stores. Inc. Case 20 K Mart Corporation Case 21 Liz Claiborne: Troubled Times for the Woman's Retail Giant Section 8 Note on the Motion Picture Industry Case 22 The Walt Disney Company Case 23 Blockbuster Entertainment Corporation Section 9 Note on the Biopharmaceutical Industry Case 24 Hoechst-Roussel Pharmaceuticals. Inc.: RU 486 Section 10 Note on the Fast-Food Industry Case 25 Kentucky Fried Chicken Case 26 Sonic Corporation Case 27 Bama Pie, Limited Section 11 Note on the Appliance Industry Case 28 Whirlpool Corporation-1994 Section 12 Note on the U.S. Toy Industry in the 1990s Section 13 Note on the Life Insurance Industry, 1993 Section 14 Note on the UNICRE, S.A., and the Credit Card Industry in Portugal Section 15 Note on K&W Products: The Automotive Chemical and Appearance Products Industry Section 16 Note on Circus Circus Enterprises, Inc., 1994 and the U.S. Gaming Industry
9780256099331 0.00
658.4012 / PEA