Database Marketing: Analyzing and Managing Customers
Blattberg, Robert C.
Database Marketing: Analyzing and Managing Customers - New Delhi Springer (India) Pvt. Ltd. 2010 - 871p
9788184893847
Database marketing
Consumer profiling
Industrial management
658.872 / BLA
Database Marketing: Analyzing and Managing Customers - New Delhi Springer (India) Pvt. Ltd. 2010 - 871p
9788184893847
Database marketing
Consumer profiling
Industrial management
658.872 / BLA