Leading Digital Strategy: Driving Business Growth through Effective E-Commerce (Record no. 106564)

000 -LEADER
fixed length control field 00924nam a2200193 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 170623b xxu||||| |||| 00| 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780749473099
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8​72
Item number BON
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Bones, Christopher
245 ## - TITLE STATEMENT
Title Leading Digital Strategy: Driving Business Growth through Effective E-Commerce
Statement of responsibility, etc by Christopher Bones and James Hammersley
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Name of publisher, distributor, etc Kogan Page Limited
Date of publication, distribution, etc 2015
Place of publication, distribution, etc London
300 ## - PHYSICAL DESCRIPTION
Extent 232p
500 ## - GENERAL NOTE
General note 1. 21st-Century Markets
2. Identifying the E-commerce Opportunity
3. Putting Customers First
4. The New Marketing Model
5. The Business of E-commerce
6. The Growth Organization
7. Leadership in Change
8. Digital Leadership in Practice
9. The E-commerce Leadership Model
600 ## - SUBJECT ADDED ENTRY--PERSONAL NAME
Personal name Electronic Commerce
9 (RLIN) 2806
600 ## - SUBJECT ADDED ENTRY--PERSONAL NAME
Personal name Internet Marketing
9 (RLIN) 16932
600 ## - SUBJECT ADDED ENTRY--PERSONAL NAME
Personal name Strategic Planning
9 (RLIN) 16933
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Hammersley, James
9 (RLIN) 15102
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme
Item type Book
Call number prefix 658.8​72
Call number suffix BON
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Collection code Permanent location Current location Date acquired Source of acquisition Cost, normal purchase price Full call number Barcode Date last seen Cost, replacement price Price effective from Koha item type
          General Institute of Management Institute of Management 2017-03-04 2 1108.23 658.8​72 BON M0032946 2017-09-20 1741.13 2017-03-04 Book

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