Entrepreneurship: New Venture Creation (Record no. 115211)

MARC details
000 -LEADER
fixed length control field nam a22 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 190303b ||||| |||| 00| 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9789332568730
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.022
Item number HOL
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Holt, David H.
9 (RLIN) 37680
245 ## - TITLE STATEMENT
Title Entrepreneurship: New Venture Creation
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Name of publisher, distributor, etc Pearson India Education Services Pvt. Ltd.
Date of publication, distribution, etc 2019
Place of publication, distribution, etc Noida
300 ## - PHYSICAL DESCRIPTION
Extent 553p
500 ## - GENERAL NOTE
General note Part I: Entrepreneurship and Free Enterprise<br/>1.Entrepreneurship and New Venture Opportunities<br/>2.Entrepreneurship and Innovation<br/>3.Small Business and Corporate Entrepreneurship: Contrasting Enterprises<br/>4.A model for New Ventures: Feasibility Planning<br/><br/>Part II: Product and Concept and Commercial Opportunities<br/>5.The Product Concept and Commercial Opportunities<br/>6.Product Protection: Patents, Trademarks and Copyrights<br/>7.Services: The Human Side of Enterprise<br/><br/>Part III: Marketing and New Venture Development<br/>8.Marketing Research for New Ventures<br/>9.Marketing: Functions and Strategies<br/>10.International Markets: New Venture Opportunities<br/><br/>Part IV: Organizing and Financing the New Venture<br/>11.The Entrepreneurial Team and Business Formation<br/>12.Business Acquisitions and Franchising<br/>13.Financial Resources for New Ventures<br/>14.Managing Growth and Transition
600 ## - SUBJECT ADDED ENTRY--PERSONAL NAME
Personal name Entrepreneurship
9 (RLIN) 36200
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Dewey Decimal Classification
Item type Book
Call number prefix 658.022
Call number suffix HOL

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