Essentials of Enterpreneurship and Small Business Management (Record no. 115212)
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| 000 -LEADER | |
|---|---|
| fixed length control field | nam a22 4500 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | OSt |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20190629113159.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 190303b ||||| |||| 00| 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9789332559981 |
| 040 ## - CATALOGING SOURCE | |
| Transcribing agency | |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.022 |
| Item number | SCA |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Scarborough, Norman M. |
| 9 (RLIN) | 35948 |
| 245 ## - TITLE STATEMENT | |
| Title | Essentials of Enterpreneurship and Small Business Management |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 8th ed |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Name of publisher, distributor, etc. | Pearson (India) Pvt. Ltd. |
| Date of publication, distribution, etc. | 2016 |
| Place of publication, distribution, etc. | Noida |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 704p |
| 500 ## - GENERAL NOTE | |
| General note | Table of Content<br/><br/>SECTION I The Challenge of Entrepreneurship<br/><br/>Chapter 1 The Foundations of Entrepreneurship <br/>Chapter 2 Ethics and Social Responsibility: Doing the Right Thing <br/>Chapter 3 Inside the Entrepreneurial Mind: From Ideas to Reality<br/><br/>SECTION II The Entrepreneurial Journey Begins<br/><br/>Chapter 4 Conducting a Feasibility Analysis and Designing a Business Model <br/>Chapter 5 Crafting a Business Plan and Building a Solid Strategic Plan <br/>Chapter 6 Forms of Business Ownership and Buying an Existing Business <br/>Chapter 7 Franchising and the Entrepreneur<br/><br/>SECTION III Launching the Business<br/><br/>Chapter 8 Building a Powerful Bootstrap Marketing Plan <br/>Chapter 9 E-Commerce and the Entrepreneur <br/>Chapter 10 Pricing and Credit Strategies <br/>Chapter 11 Creating a Successful Financial Plan <br/>Chapter 12 Managing Cash Flow<br/><br/>SECTION IV Putting the Business Plan to Work: Sources of Funds<br/><br/>Chapter 13 Sources of Financing: Equity and Debt <br/>Chapter 14 Choosing the Right Location and Layout <br/>Chapter 15 Global Aspects of Entrepreneurship <br/>Chapter 16 Building a New Venture Team and Planning for the Next Generation |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE | |
| Bibliography, etc | Entrepreneurship is a fast-growing and ever-changing discipline. People of all ages, backgrounds and nationalities are launching businesses of their own and, in the process, are reshaping the world's economy. The purpose of this book is to open the readers' mind to the possibilities, the challenges, and the rewards of owning their own business and to provide the tools they will need in order to be successful if they choose the path of entrepreneurship. It is not an easy road to follow, but the rewards – both tangible and intangible- are well worth the risks. Not only may you be rewarded financially for your business ideas, but like entrepreneurs the worlds over, you will be able to work at something you love!<br/>No in its revised eighth edition, has stood the test of time by bringing you the material you need to launch and manage a small business successfully in a hotly competitive environment. In writing this edition, we have worked hard to provide plenty of practical, “hands-on" tools and techniques to make new business ventures successful. Many people launch business every year; only some of them succeed. This book provides the tools to help teach students the right way to launch and manage a small business with the staying power to succeed and grow. |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Cornwall Jeffrey R. |
| 9 (RLIN) | 39157 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Dewey Decimal Classification |
| Koha item type | Book |
| Call number prefix | 658.022 |
| Call number suffix | SCA |
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