Made to Stick: Why Some Ideas Take Hold and Others Come Unstuck (Record no. 120973)

MARC details
000 -LEADER
fixed length control field nam a22 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 201217b ||||| |||| 00| 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780099505693
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 302.2
Item number HEA
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Heath, Chip
9 (RLIN) 52768
245 ## - TITLE STATEMENT
Title Made to Stick: Why Some Ideas Take Hold and Others Come Unstuck
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Name of publisher, distributor, etc Penguin Random House
Place of publication, distribution, etc United Kingdom
Date of publication, distribution, etc 2008
300 ## - PHYSICAL DESCRIPTION
Extent 323p
600 ## - SUBJECT ADDED ENTRY--PERSONAL NAME
Personal name Design
9 (RLIN) 52769
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Context Effects, Psychology
9 (RLIN) 52770
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Heath, Dan
9 (RLIN) 30977
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Dewey Decimal Classification
Item type Book
Call number prefix 302.2
Call number suffix HEA

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