Corporate Branding: Areas, Arenas and Approaches (Record no. 132299)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00523nam a2200169Ia 4500 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | OSt |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20211111151121.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 211102s2015 xx 000 0 und d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9780415721127 |
| 040 ## - CATALOGING SOURCE | |
| Transcribing agency | |
| 041 ## - LANGUAGE CODE | |
| Language code of text/sound track or separate title | eng |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.827 |
| Item number | COR |
| 245 ## - TITLE STATEMENT | |
| Title | Corporate Branding: Areas, Arenas and Approaches |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc. | New York |
| Name of publisher, distributor, etc. | Taylor & Francis Ltd. |
| Date of publication, distribution, etc. | 2015 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 261p |
| 600 ## - SUBJECT ADDED ENTRY--PERSONAL NAME | |
| Personal name | Sales & Marketing |
| 9 (RLIN) | 57277 |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Alwi, S. F. Syed |
| Relator term | Editor |
| 9 (RLIN) | 57278 |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Melewar, T. C. |
| Relator term | Editor |
| 9 (RLIN) | 57279 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | Book |
| Call number prefix | 658.827 |
| Call number suffix | COR |
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