Rural Marketing: Targeting the Non- Urban Consumer (Record no. 4887)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00526nam a2200169Ia 4500 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 140223b2007 xxu||||| |||| 00| 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9780761935889 |
| Terms of availability | 0.00 |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.804 |
| Item number | VEL |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Velayudhan, Sanal Kumar |
| 9 (RLIN) | 111175 |
| 245 ## - TITLE STATEMENT | |
| Title | Rural Marketing: Targeting the Non- Urban Consumer |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 2nd ed |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc | New Delhi |
| Name of publisher, distributor, etc | Response Books |
| Date of publication, distribution, etc | 2007 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 249p |
| 600 ## - SUBJECT ADDED ENTRY--PERSONAL NAME | |
| Personal name | Rural Marketing |
| 9 (RLIN) | 111176 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Dewey Decimal Classification |
| Item type | Book |
| 995 ## - RECOMMENDATION 995 [LOCAL, UNIMARC FRANCE] | |
| Origin of item (home branch) (free text) | Law Lending |
| Genre | L0005630 |
| Section | 658.804 |
| Recipient parent organisation code | L0005630 |
No items available.