The Adweek Copywriting Handbook: The Ultimate Guide to Writing Powerful Advertising and Marketing Copy from One of America's Top Copywriters (Record no. 55772)

MARC details
000 -LEADER
fixed length control field 00658nam a2200145Ia 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 140223b2007 xxu||||| |||| 00| 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780470051245
Terms of availability 0.00
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 659.1
Item number SUG
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Sugarman, Joseph
245 ## - TITLE STATEMENT
Title The Adweek Copywriting Handbook: The Ultimate Guide to Writing Powerful Advertising and Marketing Copy from One of America's Top Copywriters
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc. San Francisco
Name of publisher, distributor, etc. John and Wiley Sons, Inc.
Date of publication, distribution, etc. 2007
300 ## - PHYSICAL DESCRIPTION
Extent 338p
890 ## -
-- USA
995 ## - RECOMMENDATION 995 [LOCAL, UNIMARC FRANCE]
-- SUG
-- 005485
-- S-N-S-N
-- 748.52
-- 0
-- 049
-- 35785
-- 0
-- 0.00
-- 935.65 20%
-- 20070123
-- C
-- 20070213
-- Books India
-- General

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