Basic Marketing: Principles and Practice (Record no. 56559)

MARC details
000 -LEADER
fixed length control field 00526nam a2200157Ia 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 140223b1992 xxu||||| |||| 00| 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780304316731
Terms of availability 0.00
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8
Item number CAN
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Cannon, Tom
245 ## - TITLE STATEMENT
Title Basic Marketing: Principles and Practice
250 ## - EDITION STATEMENT
Edition statement 3rd ed
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc. London
Name of publisher, distributor, etc. Cassell Educational Ltd.
Date of publication, distribution, etc. 1992
300 ## - PHYSICAL DESCRIPTION
Extent 463p
890 ## -
-- UK
995 ## - RECOMMENDATION 995 [LOCAL, UNIMARC FRANCE]
-- CAN
-- 600.00
-- 0
-- 049
-- 134
-- 0
-- 0.00
-- C
-- 19980331
-- Universal Book House
-- General

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