Brand Manners: How to Create the Self-Confident Organisation to Live the Brand (Record no. 57083)

MARC details
000 -LEADER
fixed length control field 00649nam a2200169Ia 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 140223b2001 xxu||||| |||| 00| 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780471496069
Terms of availability 0.00
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.827
Item number PRI
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Pringle, Hamish
245 ## - TITLE STATEMENT
Title Brand Manners: How to Create the Self-Confident Organisation to Live the Brand
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc. New York
Name of publisher, distributor, etc. John Wiley & Sons, Inc.
Date of publication, distribution, etc. 2001
300 ## - PHYSICAL DESCRIPTION
Extent 314p
600 ## - SUBJECT ADDED ENTRY--PERSONAL NAME
Personal name Marketing
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Gordon, William
890 ## -
-- USA
995 ## - RECOMMENDATION 995 [LOCAL, UNIMARC FRANCE]
-- PRI
-- 001036
-- DDG-DDG
-- 1488.03
-- 0
-- 049
-- DN-IN-00984
-- 0
-- 0.00
-- C
-- 20020321
-- Book Plaza
-- General

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