Brands and Gaming: The Computer Gaming Phenomenon and Its Impact on Brands (Record no. 57134)
[ view plain ]
| 000 -LEADER | |
|---|---|
| fixed length control field | 00738nam a2200193Ia 4500 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 140223b2006 xxu||||| |||| 00| 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9781403998972 |
| Terms of availability | 0.00 |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.827 |
| Item number | NIC |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Nichols, Daivd |
| 245 ## - TITLE STATEMENT | |
| Title | Brands and Gaming: The Computer Gaming Phenomenon and Its Impact on Brands |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc. | New York |
| Name of publisher, distributor, etc. | Palgrave Macmillan |
| Date of publication, distribution, etc. | 2006 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 168p |
| 600 ## - SUBJECT ADDED ENTRY--PERSONAL NAME | |
| Personal name | Branding |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Rowley, Tom |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Farrand, Tom |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Avery, Matt |
| 890 ## - | |
| -- | USA |
| 995 ## - RECOMMENDATION 995 [LOCAL, UNIMARC FRANCE] | |
| -- | NIC |
| -- | 005590 |
| -- | S-N-S-N |
| -- | 1887.19 |
| -- | 0 |
| -- | 049 |
| -- | 92903 |
| -- | 0 |
| -- | 0.00 |
| -- | 2516.25 25% |
| -- | 20070222 |
| -- | C |
| -- | 20070307 |
| -- | Himanshu Book Co. |
| -- | General |
No items available.