The Customer Learning Curve: Creating Profits From Marketing Chaos (Record no. 59855)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00635nam a2200169Ia 4500 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 140223b2004 xxu||||| |||| 00| 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9780324226676 |
| Terms of availability | 0.00 |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.812 |
| Item number | HEL |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Hellman, Karl |
| 245 ## - TITLE STATEMENT | |
| Title | The Customer Learning Curve: Creating Profits From Marketing Chaos |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc. | Canada |
| Name of publisher, distributor, etc. | Thomson South -Western |
| Date of publication, distribution, etc. | 2004 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 210p |
| 600 ## - SUBJECT ADDED ENTRY--PERSONAL NAME | |
| Personal name | Customer |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Burst, Ardis |
| 890 ## - | |
| -- | Canada |
| 995 ## - RECOMMENDATION 995 [LOCAL, UNIMARC FRANCE] | |
| -- | HEL |
| -- | 003215 |
| -- | A.S-A.S |
| -- | 1838.00 |
| -- | 0 |
| -- | 049 |
| -- | 69 |
| -- | 0 |
| -- | 0.00 |
| -- | 20050323 |
| -- | C |
| -- | 20050331 |
| -- | Viraj Marketing |
| -- | General |
No items available.