Developing Advertising with Qualitative Market Research (Record no. 60309)

000 -LEADER
fixed length control field 00549nam a2200145Ia 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 140223b2002 xxu||||| |||| 00| 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780761972723
Terms of availability 0.00
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.83
Item number WAR
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Wardle, Judith
245 ## - TITLE STATEMENT
Title Developing Advertising with Qualitative Market Research
Statement of responsibility, etc. by Judith Wardle
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc. New Delhi
Name of publisher, distributor, etc. Sage Publications India Pvt. Ltd.
Date of publication, distribution, etc. 2002
300 ## - PHYSICAL DESCRIPTION
Extent 135p
890 ## -
-- India
995 ## - RECOMMENDATION 995 [LOCAL, UNIMARC FRANCE]
-- WAR
-- M.M-M.M
-- 233.02
-- 0
-- 049
-- 81842
-- 0
-- 0.00
-- C
-- 20030527
-- Himanshu Book Co.
-- General
Holdings
Withdrawn status Lost status Damaged status Not for loan Collection code Permanent Location Current Location Shelving location Date acquired Source of acquisition Cost, normal purchase price Total Checkouts Full call number Barcode Date last seen Date checked out Price effective from Koha item type
        General Institute of Management Institute of Management   2003-05-27 Himanshu Book Co. 233.02 1 658.83 WAR M15130 2021-08-09 2015-06-17 2014-06-19 Book

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