Entering and Succeeding in Emerging Countries: Marketing to the Forgotten Majority (Record no. 61785)

MARC details
000 -LEADER
fixed length control field 00616nam a2200157Ia 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 140223b2004 xxu||||| |||| 00| 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780538726986
Terms of availability 0.00
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.802
Item number SAM
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Samli, Coskun A.
245 ## - TITLE STATEMENT
Title Entering and Succeeding in Emerging Countries: Marketing to the Forgotten Majority
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc. Canada
Name of publisher, distributor, etc. Thomson South -Western
Date of publication, distribution, etc. 2004
300 ## - PHYSICAL DESCRIPTION
Extent 186p
600 ## - SUBJECT ADDED ENTRY--PERSONAL NAME
Personal name Marketing
890 ## -
-- Canada
995 ## - RECOMMENDATION 995 [LOCAL, UNIMARC FRANCE]
-- SAM
-- 003215
-- PKC-PKC
-- 1838.00
-- 0
-- 049
-- VM/69
-- 0
-- 0.00
-- 20050323
-- C
-- 20050331
-- Viraj Marketing
-- General

No items available.

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