Everything I Know about Marketing I Learned from Google (Record no. 62399)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 01201nam a2200193Ia 4500 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 140223b2011 xxu||||| |||| 00| 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9780071074216 |
| Terms of availability | 0.00 |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.8 |
| Item number | GOL |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Goldman, Aaron |
| 245 ## - TITLE STATEMENT | |
| Title | Everything I Know about Marketing I Learned from Google |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc. | New Delhi |
| Name of publisher, distributor, etc. | Tata McGraw Hill Education Private Limited |
| Date of publication, distribution, etc. | 2011 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 341p |
| 500 ## - GENERAL NOTE | |
| General note | Relevancy Rules Tap the Wisdom of Crowds Keep It Simple, Stupid Mindset Matters Be Where Your Audience Is Don?t Interrupt Act Like Content Test Everything Track Everything Let the Data Decide Brands Can Be Answers Your Unique Selling Proposition Is Critical Your Competition Is Broader Than You Think You Can Learn a Lot from a Query Sex Sells Altruism Sells Show Off Your Assets The More Shelf Space, the Better Make Your Company a Great Story Don?t Rely on Search Engine Marketing Alone Future-Proofing |
| 600 ## - SUBJECT ADDED ENTRY--PERSONAL NAME | |
| Personal name | |
| 600 ## - SUBJECT ADDED ENTRY--PERSONAL NAME | |
| Personal name | Internet Marketing |
| 600 ## - SUBJECT ADDED ENTRY--PERSONAL NAME | |
| Personal name | Marketing |
| 890 ## - | |
| -- | India |
| 995 ## - RECOMMENDATION 995 [LOCAL, UNIMARC FRANCE] | |
| -- | GOL |
| -- | 010144 |
| -- | MGT-MAR |
| -- | 440.30 |
| -- | 0 |
| -- | 049 |
| -- | IN942 |
| -- | 0 |
| -- | 0.00 |
| -- | 595.00 26% VVN - VVN |
| -- | 20110117 |
| -- | C |
| -- | 20110205 |
| -- | Kushal Books |
| -- | General |
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