The Fundamentals of Creative Advertising (Record no. 63611)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00676nam a2200181Ia 4500 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 140223b2006 xxu||||| |||| 00| 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9782940373185 |
| Terms of availability | 0.00 |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 659.1 |
| Item number | BUR |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Burtenshaw, Ken |
| 245 ## - TITLE STATEMENT | |
| Title | The Fundamentals of Creative Advertising |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc. | Switzerland |
| Name of publisher, distributor, etc. | AVA Publishing |
| Date of publication, distribution, etc. | 2006 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 176p |
| 600 ## - SUBJECT ADDED ENTRY--PERSONAL NAME | |
| Personal name | Advertising |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Barfoot, Caroline |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Mahon, Nik |
| 890 ## - | |
| -- | Switzerland |
| 995 ## - RECOMMENDATION 995 [LOCAL, UNIMARC FRANCE] | |
| -- | BUR |
| -- | 008004 |
| -- | M.M-M.M |
| -- | 662.30 |
| -- | 0 |
| -- | 049 |
| -- | 098251 |
| -- | 0 |
| -- | 0.00 |
| -- | 895 26% |
| -- | 20081230 |
| -- | C |
| -- | 20090119 |
| -- | Himanshu Book Co. |
| -- | General |
No items available.