Global Marketing Management (Record no. 64119)
[ view plain ]
| 000 -LEADER | |
|---|---|
| fixed length control field | 00683nam a2200193Ia 4500 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 140223b1998 xxu||||| |||| 00| 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9780471353904 |
| Terms of availability | 0.00 |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.848 |
| Item number | KOT |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Kotabe, Masaaki |
| 245 ## - TITLE STATEMENT | |
| Title | Global Marketing Management |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc. | New York |
| Name of publisher, distributor, etc. | John Wiley & Sons, Inc. |
| Date of publication, distribution, etc. | 1998 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 711p |
| 500 ## - GENERAL NOTE | |
| General note | * Update 2000 www.wiley.com/college/kotabe |
| 600 ## - SUBJECT ADDED ENTRY--PERSONAL NAME | |
| Personal name | Global Marketing |
| 600 ## - SUBJECT ADDED ENTRY--PERSONAL NAME | |
| Personal name | Marketing |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Helsen, Kristiaan |
| 890 ## - | |
| -- | USA |
| 995 ## - RECOMMENDATION 995 [LOCAL, UNIMARC FRANCE] | |
| -- | KOT |
| -- | 1129.14 |
| -- | 0 |
| -- | 049 |
| -- | 1887/2001 |
| -- | 0 |
| -- | 0.00 |
| -- | C |
| -- | 20010522 |
| -- | United Book Traders |
| -- | General |
No items available.