High Performance Interactive Marketing: New Techniques and Technologies for Winning and Keeping Customers (Record no. 65134)

MARC details
000 -LEADER
fixed length control field 00684nam a2200169Ia 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 140223b2004 xxu||||| |||| 00| 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9788176494762
Terms of availability 0.00
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8
Item number RYA
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Ryan, Christopher
245 ## - TITLE STATEMENT
Title High Performance Interactive Marketing: New Techniques and Technologies for Winning and Keeping Customers
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc. New Delhi
Name of publisher, distributor, etc. Viva Books Pvt. Ltd.
Date of publication, distribution, etc. 2004
300 ## - PHYSICAL DESCRIPTION
Extent 294p
600 ## - SUBJECT ADDED ENTRY--PERSONAL NAME
Personal name Marketing
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Hatch, Denny
890 ## -
-- India
995 ## - RECOMMENDATION 995 [LOCAL, UNIMARC FRANCE]
-- RYA
-- 003564
-- PKY-PKY
-- 295.00
-- 0
-- 049
-- 60
-- 0
-- 0.00
-- 20050725
-- Rs.
-- C
-- 20050901
-- Micro Multimedia
-- General

No items available.

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