International Marketing Management: Text and Cases (Record no. 67470)

MARC details
000 -LEADER
fixed length control field 00644nam a2200169Ia 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 140223b2008 xxu||||| |||| 00| 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780761936404
Terms of availability 0.00
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.84
Item number MAT
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Mathur, U. C.
245 ## - TITLE STATEMENT
Title International Marketing Management: Text and Cases
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc. New Delhi
Name of publisher, distributor, etc. Sage Publications India Pvt. Ltd.
Date of publication, distribution, etc. 2008
300 ## - PHYSICAL DESCRIPTION
Extent 583p
600 ## - SUBJECT ADDED ENTRY--PERSONAL NAME
Personal name International Marketing
600 ## - SUBJECT ADDED ENTRY--PERSONAL NAME
Personal name Marketing
890 ## -
-- India
995 ## - RECOMMENDATION 995 [LOCAL, UNIMARC FRANCE]
-- MAT
-- 007677
-- PKC-PKC
-- 366.30
-- 0
-- 049
-- 6706
-- 0
-- 0.00
-- 495 26%
-- 20080912
-- C
-- 20081111
-- Mobel Book Distributors
-- General

No items available.

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