Kotler on Marketing: How to Create, Win and Dominate Markets (Record no. 68550)
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000 -LEADER | |
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fixed length control field | 00661nam a2200169Ia 4500 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
fixed length control field | 140223b1999 xxu||||| |||| 00| 0 eng d |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
International Standard Book Number | 9780684860381 |
Terms of availability | 0.00 |
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
Classification number | 658.8 |
Item number | KOT |
100 ## - MAIN ENTRY--PERSONAL NAME | |
Personal name | Kotler, Philip |
245 ## - TITLE STATEMENT | |
Title | Kotler on Marketing: How to Create, Win and Dominate Markets |
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
Place of publication, distribution, etc. | New York |
Name of publisher, distributor, etc. | The Free Press |
Date of publication, distribution, etc. | 1999 |
300 ## - PHYSICAL DESCRIPTION | |
Extent | 255p |
600 ## - SUBJECT ADDED ENTRY--PERSONAL NAME | |
Personal name | Marketing |
890 ## - | |
-- | USA |
995 ## - RECOMMENDATION 995 [LOCAL, UNIMARC FRANCE] | |
-- | KOT |
-- | 770.00 |
-- | 0 |
-- | 049 |
-- | 188 |
-- | 0 |
-- | 0.00 |
-- | C |
-- | 19990722 |
-- | Book Plaza |
-- | General |
995 ## - RECOMMENDATION 995 [LOCAL, UNIMARC FRANCE] | |
-- | KOT |
-- | 1424.00 |
-- | 0 |
-- | 049 |
-- | 0 |
-- | 0.00 |
-- | C |
-- | 20050117 |
-- | Gratis |
-- | General |
No items available.