Managerial Economics: A Strategic Approach (Record no. 69949)
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000 -LEADER | |
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fixed length control field | 01421nam a2200217Ia 4500 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
fixed length control field | 140223b2011 xxu||||| |||| 00| 0 eng d |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
International Standard Book Number | 9780415495172 |
Terms of availability | 0.00 |
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
Classification number | 338.5024 |
Item number | FIS |
100 ## - MAIN ENTRY--PERSONAL NAME | |
Personal name | Fisher, Timothy C. G. |
245 ## - TITLE STATEMENT | |
Title | Managerial Economics: A Strategic Approach |
250 ## - EDITION STATEMENT | |
Edition statement | 2nd ed |
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
Place of publication, distribution, etc. | Oxon |
Name of publisher, distributor, etc. | Routledge |
Date of publication, distribution, etc. | 2011 |
300 ## - PHYSICAL DESCRIPTION | |
Extent | 388p |
500 ## - GENERAL NOTE | |
General note | 1. Introduction Part 1: Theory 2. The Manager and the Firm 3. Monopoly and Perfect Competition 4. Price Discrimination 5. Game Theory Part 2: Strategic Interaction Between Firms 6. Strategy in a Market with Two Firms 7. Product Differentiation 8. Entry Deterrence and Accommodation 9. Government Regulation of Industries Part 3: Strategic Interaction within Firms 10. Vertical and Horizontal Integration 11. Labour Markets 12. Training and Motivating Workers 13. Trade Unions Part 4: Marketing Economics 14. The Role of Information 15. Advertising 16. Bundling 17. Durable Goods 18. Auctions 19. The Product Life Cycle. Answers to Odd-Numbered Problems |
600 ## - SUBJECT ADDED ENTRY--PERSONAL NAME | |
Personal name | Game Theory |
600 ## - SUBJECT ADDED ENTRY--PERSONAL NAME | |
Personal name | Managerial Economics |
700 ## - ADDED ENTRY--PERSONAL NAME | |
Personal name | Prentice, David |
700 ## - ADDED ENTRY--PERSONAL NAME | |
Personal name | Waschik, Robert |
890 ## - | |
-- | UK |
995 ## - RECOMMENDATION 995 [LOCAL, UNIMARC FRANCE] | |
-- | FIS |
-- | 010383 |
-- | MGT-FIN |
-- | 1760.25 |
-- | 0 |
-- | 049 |
-- | IN1209 |
-- | 0 |
-- | 0.00 |
-- | 2479.22 29% YD - YD |
-- | 20110309 |
-- | C |
-- | 20110318 |
-- | Kushal Books |
-- | General |
No items available.