Marketing Plans: How to Prepare Them How to Use Them (Record no. 70721)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00634nam a2200169Ia 4500 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 140223b2007 xxu||||| |||| 00| 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9780750683869 |
| Terms of availability | 0.00 |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.802 |
| Item number | MCD |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | McDonald, Malcolm |
| 245 ## - TITLE STATEMENT | |
| Title | Marketing Plans: How to Prepare Them How to Use Them |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 6th ed |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc. | Amsterdam |
| Name of publisher, distributor, etc. | Elsevier Academic Press |
| Date of publication, distribution, etc. | 2007 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 670p with Figures |
| 600 ## - SUBJECT ADDED ENTRY--PERSONAL NAME | |
| Personal name | Marketing |
| 890 ## - | |
| -- | UK |
| 995 ## - RECOMMENDATION 995 [LOCAL, UNIMARC FRANCE] | |
| -- | MCD |
| -- | 006555 |
| -- | S-N-S-N |
| -- | 1572.22 |
| -- | 0 |
| -- | 049 |
| -- | IN471 |
| -- | 0 |
| -- | 0.00 |
| -- | 2124.62 26% |
| -- | 20071227 |
| -- | C |
| -- | 20080122 |
| -- | Kushal Books |
| -- | General |
No items available.