Marketing Research: Methodological Foundation (Record no. 70768)
[ view plain ]
| 000 -LEADER | |
|---|---|
| fixed length control field | 00571nam a2200169Ia 4500 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 140223b1999 xxu||||| |||| 00| 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9780030238161 |
| Terms of availability | 0.00 |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.83 |
| Item number | CHU |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Churchill, Gilbert A. |
| 245 ## - TITLE STATEMENT | |
| Title | Marketing Research: Methodological Foundation |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 7th ed |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc. | Fort Worth |
| Name of publisher, distributor, etc. | The Dryden Press |
| Date of publication, distribution, etc. | 1999 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 1017p |
| 600 ## - SUBJECT ADDED ENTRY--PERSONAL NAME | |
| Personal name | Marketing |
| 890 ## - | |
| -- | USA |
| 995 ## - RECOMMENDATION 995 [LOCAL, UNIMARC FRANCE] | |
| -- | CHU |
| -- | 1058.40 |
| -- | 0 |
| -- | 049 |
| -- | 19236 |
| -- | 0 |
| -- | 0.00 |
| -- | C |
| -- | 19990818 |
| -- | Books India |
| -- | General |
No items available.