Response!: The Complete Guide to Profitable Direct Marketing (Record no. 75235)

MARC details
000 -LEADER
fixed length control field 00548nam a2200157Ia 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 140223b1996 xxu||||| |||| 00| 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780684827414
Terms of availability 0.00
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.84
Item number GEL
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Geller, Lois K.
245 ## - TITLE STATEMENT
Title Response!: The Complete Guide to Profitable Direct Marketing
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc. New York
Name of publisher, distributor, etc. The Free Press
Date of publication, distribution, etc. 1996
300 ## - PHYSICAL DESCRIPTION
Extent 351p
600 ## - SUBJECT ADDED ENTRY--PERSONAL NAME
Personal name Marketing
890 ## -
-- USA
995 ## - RECOMMENDATION 995 [LOCAL, UNIMARC FRANCE]
-- GEL
-- 1007.50
-- 0
-- 049
-- 021
-- 0
-- 0.00
-- C
-- 19980609
-- Selective Books
-- General

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