The Service -Dominant Logic Marketing: Dialog, Debate and Directions (Record no. 76002)

MARC details
000 -LEADER
fixed length control field 00644nam a2200157Ia 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 140223b2006 xxu||||| |||| 00| 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9788120330405
Terms of availability 0.00
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8
Item number LUS
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Lusch, Robert F.
245 ## - TITLE STATEMENT
Title The Service -Dominant Logic Marketing: Dialog, Debate and Directions
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc. New Delhi
Name of publisher, distributor, etc. Prentice-Hall of India Pvt. Ltd.
Date of publication, distribution, etc. 2006
300 ## - PHYSICAL DESCRIPTION
Extent 449p
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Vargom, Stephen L.
890 ## -
-- India
995 ## - RECOMMENDATION 995 [LOCAL, UNIMARC FRANCE]
-- LUS
-- 005100
-- A.D-A.D
-- 316.00
-- 0
-- 049
-- 35302
-- 0
-- 0.00
-- 395 20%
-- 20061103
-- C
-- 20061222
-- Books India
-- General

No items available.

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