When ADS Work: New Proof that Advertising Triggers Sales (Record no. 79481)
[ view plain ]
| 000 -LEADER | |
|---|---|
| fixed length control field | 00605nam a2200157Ia 4500 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 140223b2007 xxu||||| |||| 00| 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 8120332256 |
| Terms of availability | 0.00 |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 659.1 |
| Item number | JON |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Jones, John Philip |
| 245 ## - TITLE STATEMENT | |
| Title | When ADS Work: New Proof that Advertising Triggers Sales |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc. | New Delhi |
| Name of publisher, distributor, etc. | Prentice-Hall of India Pvt. Ltd. |
| Date of publication, distribution, etc. | 2007 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 207p |
| 600 ## - SUBJECT ADDED ENTRY--PERSONAL NAME | |
| Personal name | Advertising |
| 890 ## - | |
| -- | India |
| 995 ## - RECOMMENDATION 995 [LOCAL, UNIMARC FRANCE] | |
| -- | JON |
| -- | 005914 |
| -- | A.D-A.D |
| -- | 144.30 |
| -- | 0 |
| -- | 049 |
| -- | 36892 |
| -- | 0 |
| -- | 0.00 |
| -- | 195 26% |
| -- | 20070720 |
| -- | C |
| -- | 20070727 |
| -- | Books India |
| -- | General |
No items available.