Entry Personal Name

Number of records used in: 1

001 - CONTROL NUMBER

• control field: 34100

003 - CONTROL NUMBER IDENTIFIER

• control field: OSt

005 - DATE AND TIME OF LATEST TRANSACTION

• control field: 20181226182108.0

008 - FIXED-LENGTH DATA ELEMENTS

• fixed length control field: 181226|| aca||aabn | a|a d

040 ## - CATALOGING SOURCE

• Original cataloging agency: OSt
• Transcribing agency: OSt

100 ## - HEADING--PERSONAL NAME

• Personal name: Marketing Management

670 ## - SOURCE DATA FOUND

• Source citation: Work cat.: (OSt)70806: Panwar, J. S. 34099, Marketing The New Era: Combating Competition in a Globalizing Economy, 1997