Entry Personal Name

Number of records used in: 6

001 - CONTROL NUMBER

• control field: 653

003 - CONTROL NUMBER IDENTIFIER

• control field: OSt

005 - DATE AND TIME OF LATEST TRANSACTION

• control field: 20160115174800.0

008 - FIXED-LENGTH DATA ELEMENTS

• fixed length control field: 160115|| aca||aabn | a|a d

040 ## - CATALOGING SOURCE

• Original cataloging agency: OSt
• Transcribing agency: OSt

100 ## - HEADING--PERSONAL NAME

• Personal name: Advertising Media Planning

670 ## - SOURCE DATA FOUND

• Source citation: Work cat.: (OSt)101082: Schenck, Barbara Findlay 651, Small Business Marketing Kit for Dummies, 2012