Corporate Brand Personality: Re-Focus Your Organization's Culture to Build Trust, Respect and Authenticity

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Material type: Text

TextLanguage: English Publication details: New Delhi Kogan Page Ltd. 2016Description: 192pISBN:

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Holdings
Item type	Current library	Item location	Collection	Call number	Status	Date due	Barcode	Item holds
Book	NIMA Knowledge Centre	6th Floor Reading Zone	General	658.827 EVE (Browse shelf(Opens below))	Available		M0037707

Total holds: 0

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Previous	658.827 ELL The Essential Brand Book: Over 100 Techniques to Increase Brand Value	658.827 ELL Strategic Brand Management	658.827 EMO Emotional Branding: An Introduction	658.827 EVE Corporate Brand Personality: Re-Focus Your Organization's Culture to Build Trust, Respect and Authenticity	658.827 FLO Branding a Store: How to Build Successful Retail Brands in a Changing Marketplace	658.827 FOG Storytelling: Branding in Practice	658.827 FOL Balanced Brand: How to Balance the Stakeholder Forces that Can Make or Break Your Business	Next

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