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Sales Management That Works: How to Sell in a World that Never Stops Changing

By: Material type: TextTextPublication details: Harvard Business Review Press 2021 BostonDescription: 339pISBN:
  • 9781633698765
Subject(s): DDC classification:
  • 658.81 CES
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1. Introduction: new sales realities
Part I: People
2. Hiring
3. Training and development
4. Performance management and coaching
Part II: Process
5. Constructing and clarifying sales models
6. Managing, maintaining and reconstructing sales models
7. Compensation and incentives
Part III: piecing and partners
8. Pricing and customer value
9. Testing and linking price with your sale model and selling behaviors
10. Building and managing a multichannel approach
11. Conclusion: what senior executives should know about sales

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