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Handbook of Management for Scientific and Technical Personnel by Dimitris N. Chorafas

By: Chorafas, Dimitris N.
Material type: materialTypeLabelBookPublisher: New York Tab Books 1990Description: 296p.ISBN: 9780830632633.Subject(s): ManagementDDC classification: 658
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Man and his Strategies Forecasting Implementing Mathematical Forecasts Management Planning Long Range Planning The Planning Program Challenge of a Multinational Strategy Structural Prerequisites for Global Business The Marketing Functions A Marketing Plan Taking a Systems View of Marketing Projecting Future Sale Product Evaluation New Product Planning Finance and Administration Planning, Programming and Budgeting Product Pricing Profit Planning Management Programming The New Look of Office Automation Designing and Implementing Workstations

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